What is A Blog and How Does it Work? All You Need To Know! (2023)

What is a blog and how does it work? You witness this all the time when you surf the web and when you check out a post on your hobbies and interests. It has been circulating the Internet during its early years. However, haven’t you ever thought about how these blogs work and why it comprises almost half the population of the Internet? I want to be the first to tell you all about blogs. Let me walk you through the world of blogging.

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1 How Far Blogging Has Come

2 What is a Blog Anyway? Definition and Characteristics

(Video) What is a Blog? How It Works and the Difference Between a Blog and a Website

4 How To Monetize Your Blog

5 What Is a Blog and How Does it Work Conclusion

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How Far Blogging Has Come

Blogs didn’t exist not until two decades ago. During the early years of the Internet, people only had one option in creating websites – HTML. Yes, it’s all about the codes. I remember back in the days how frustrating it could get if you don’t know your codes and if you mess up at least a single time, you would have to take a look at it again every step of the way.

Thank God, in 1998, weblogs finally came into existence. Note, it was shortened to “blog” by Peter Merholz just a year after the term weblog was coined. Ever since then, you have the option to ditch the HTML and make your own blog as simple as 1, 2, and 3.

But of course, just like any humble beginning ever, it wasn’t as popular as it is today. During the year 1999, the volume of blogs was only less than thirty. As the years progressed, by 2006, already 50 million blogs were circulating on the web. Four years later, add a hundred million more, and today, the number of blogs is nearly half a billion! This is how far blogging has come all throughout the decades.

What is a Blog Anyway? Definition and Characteristics

What is A Blog and How Does it Work? All You Need To Know! (1)

Websites and blogs are two completely different things. Websites are much more complicated than the blogs we know of today. First off, websites have a homepage that has direct links to the webpages composing it. These pages can be composed of a thousand bits of information.

Blogs, on the other hand, are much simpler than websites due to the fact that most of the time they are only composed of a single webpage. This webpage consists of a list of entries that a single author has composed, all arranged in reverse-chronological order. By that, I mean, the most recent entries push down the least recent entries.

The entries composing the blog could be anything the author wants to write about. It could be something like an online journal in which you can update your readers about all the things happening in your life. Other blogs could be a medium for others to share their stand on political issues, give other insights on interesting topics, and talk about your hobbies. Of course, a proportion of these blogs dedicate their content as a marketing tool for online businesses and utilize their traffic as a means to earn money.

You could think of a blog as an online scrapbook. You can attach links to other news stories, websites, and other links that you find interesting that you want to remember later on and access whenever and wherever you are.

If you want further information on what is a blog and how does it work, you may want to refer to the video below.

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How Does Blogging Really Work

Creating a Blog

Anyone in their right mind would consider creating a blog through HTML their last option. Heck, if it were you, is this even an option in the first place? Thankfully, throughout the years, a lot of tools enabling you to create your own blog has arisen the surface. Some of the blogging platforms I know of are Blogger, LiveJournal, TypePad, Xanga, Joomla, and Drupal among others.

Of course, you’ve heard of WordPress, right? I’ll bet a thousand bucks that you already did. This is the biggest blogging platform out there with at least 59% of the market share of all the blogging platforms ever.

What is A Blog and How Does it Work? All You Need To Know! (2)

A significant number of these blogging platforms enable you to create your blog for free, while others require a fee depending on the additional features they offer and to what degree you want to customize your blog.

It’s relatively easy to piece out your blog. Blogging platforms offer a variety of their own standard templates which you could choose from to dress up your blog. Add blog entries according to your preferences, publish it online, and wait for it to have readers.

Moreover, you can interact with your readers through the comments section if you allow so. By these simple interactions and gaining their trust, you can garner yourself some loyal followers.

Writing Blog posts

You can write your blog however you want. What’s more important is how you write the introduction of your entries in a way that will hook your readers and have them wanting to read up until the last bit of your post. You have to capture your readers each timeand pull them down the page for as long as you can. In other words, make it an entry worth reading.

What is A Blog and How Does it Work? All You Need To Know! (3)

I think it’s also worthy to take note of different kinds of blog entries, so you would have an idea of how you want to write your content.

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  • Link Roundups. You can aggregate links leading to different articles into one post through link roundups. Make sure that your links all have correlations to the topic you have assigned for that certain post or else it will look like a garbage dump.
  • Interview Posts. Make some time to interview people who have a huge mass of followers. This puts you in an advantageous spot if ever your blog gets mentioned by the person you have interviewed to his army of loyalties. You can think of this as a source of the traffic to your blog.
  • Listicles. This is one of the easiest entries because as the title insists, all you do is put together a list of the topics you want to discuss in your post. Plus, people love these types of posts because it’s structure makes people want to read it more.
  • Definitive Guides. Blog entries like these are usually composed of a thousand words, and due to this, they tend to rank higher on different search engines, especially Google. Of course, out of anything, that’s what anyone would want the most.
  • Expert Roundups.Just like the interview posts, basically, all you do is ask questions to a number of experts belonging in whatever niche your blog is a part of and aggregate their answers into your post. Chances are, once the post is live, these people may have the heart to mention your blog to their followers.

How To Monetize Your Blog

I have mentioned before that a blog is not just a medium in which you could express your life events or opinions. For some, it’s a source of income. Let me tell you how that works.

Blogs are a powerful marketing tool for your business. By creating a blog, you could write entries promoting your business. For instance, you’re launching your own independent makeup line. You could write blog posts all dedicated to the niche of makeup and the promotion of your own line. This is a great strategy of marketing your products because we are finally at the age where everyone’s always online.

But of course, for that to happen, you should know how to bring people to your website. You need to drive traffic towards your blog. Question is, how are you going to do that? One thing, you have to be serious. By serious I mean, you have to produce entries on a regular basis. Rush to your computer and stack up content every day. That way, you can rank your way up to the first page of Google!

What is A Blog and How Does it Work? All You Need To Know! (4)

You might be asking, “Why should I do all that work when I could just make use of paid advertising?” Well, because that’s just ain’t it, chief. Paid advertising is expensive, and if anything, it gives you a lot of traffic in just a short amount of time, but that dwindles as you go on. There’s also no assurance of receiving returns with paid advertising.

The best way to go is by creating high-quality content and driving organic traffic. Driving organic traffic from search engines means you would have to be familiar with strategies such as competitor keyword research, resource page link building, keyword research, building backlinks, weekly roundup link building, on-page SEO, building topical authority, off-page SEO.

Other ways to monetize your blog are through ads and affiliate links. In the case of ads, you can gain revenue for every click the ads generate. But of course, you’re going to need massive amounts of traffic or else you’re just wasting your time.

Now, affiliate marketing is one of the most viable choices if you want to monetize your blog and your audience. Basically, what you do is recommend affiliate products and programs to your readers and if a portion of the purchases or signs up with your help, you will earn a commission.

You can simply incorporate your unique affiliate links to each of your blog entries, and consider the deed done. It’s a passive source of income, that’s why it’s one of the best.

If you are interested in affiliate marketing, you may want to check out my Wealthy Affiliate review! But let me just give you a side note, this one is not easy to make money online opportunity. Yes, I mentioned it’s passive, but before you get to that point, you would first have to hustle every day. In fact, 24 hours a day wouldn’t even be enough. You need to have the will to learn about new things, strive harder every step of the way, and be passionate about building your own successful online business.

(Video) Things you should know before starting your WordPress Blog | Work From Home

What Is a Blog and How Does it Work Conclusion

No matter what your motivation to start a blog is, you might want to share your journeys around the world, make your Grandma’s old apple pie recipe famous or trying to make money online. Just follow the guidelines on this article and you are set to go!

If you still have any doubts, if you want to add something to my “What is A Blog and How Does it Work” article, or simply share your thoughts, drop me a line on the comment section I’ll get back to you ASAP.


I joined Wealthy Affiliate back in 2015 with no marketing experience whatsoever. In a couple of months, I got my own website running, driving traffic, and sales daily.

I am now self-employed and run my online affiliate business from the comfort of my home or wherever I want to.

All I did was follow Wealthy Affiliate training, believe me, it works! Come on in, and I will show you how you can actually start making money.

It’s free to join and there is no credit card required.

What is A Blog and How Does it Work? All You Need To Know! (5)



What is blog and how does it work? ›

A blog (a truncation of "weblog") is a discussion or informational website published on the World Wide Web consisting of discrete, often informal diary-style text entries (posts). Posts are typically displayed in reverse chronological order so that the most recent post appears first, at the top of the web page.

What is the main purpose of a blog? ›

A blog keeps content fresh and gives you continual opportunities to write articles surrounding key search terms. According to Demand Metric, on average, companies with blogs produce 67% more leads per month than companies without blogs. Your blog gives others content they can link to in their content.

What is a blog in short answer? ›

A blog, short for weblog, is a frequently updated web page used for personal commentary or business content. Blogs are often interactive and include sections at the bottom of individual blog posts where readers can leave comments.

How do you blog for a beginner? ›

Blogging tips for beginners
  1. Choose a blog niche.
  2. Research your audience.
  3. Draw inspiration online.
  4. Learn what people are searching for.
  5. Use keywords strategically.
  6. Structure your blog by category.
  7. Create an editorial calendar.
  8. Start with an outline.
4 May 2021

How bloggers get paid? ›

How do beginner bloggers make money? The quickest way to monetize a blog is through display advertising. You don't need specialized skills to rent space on your blog to Google AdSense, but you'll get paid for every 1,000 website visitors that see the advert.

How do bloggers make their money? ›

Here's how it works: when someone clicks the link on your site, goes to the affiliate's site and proceeds to buy the product you've endorsed, you earn a commission on the sale. For blogs with an engaged audience of people who are interested in product recommendations, this can be a viable revenue model.

Why do people start blogs? ›

Hobby/Interest in Writing

This is the most common reason people blog. Many people like to write and they like to write for themselves. Basically, this is what blogging is all about. It's why blogging started, and it's why blogging exists.

What makes a blog successful? ›

Successful bloggers choose a topic and stick to it. They write consistently about their chosen subject, and with a consistent voice and approach. Even when they write about something that seems to be off-topic, they relate it back to the niche they know their readers are interested in.

What is blog give example? ›

A blog is a website or page that is a part of a larger website. Typically, it features articles written in a conversational style with accompanying pictures or videos. Blogging is a fun and flexible way for self-expression and social connection, so it is no wonder blogs have become very popular.

What are the 5 types of blog? ›

To get a clearer picture, let's look at some examples of 5 of the most common types of blogs.
  • Personal Blogs. Personal bloggers were the pioneers of the blogging world, and they're still around today. ...
  • Personal Brand Blogs. ...
  • Business Blogs. ...
  • Affiliate Blogs. ...
  • Niche Blogs.
23 Aug 2022

Why is it called blog? ›

The term was created to reflect the process of “logging the web” as he browsed. 1998 marks the first known instance of a blog on a traditional news site, when Jonathan Dube blogged Hurricane Bonnie for The Charlotte Observer. “Weblog” was shortened to “blog” in 1999 by programmer Peter Merholz.

Who is a famous blogger? ›

Neil Patel. Neil Patel is one of the famous bloggers and successful entrepreneurs in his field. He had various jobs, but his knowledge of software and marketing skills brought him to where he is today. The Wall Street Journal recognized him as a top influencer on the web.

What is the easiest blog site to use? ›

Wix is a great platform for bloggers who want a simple, easy-to-use platform with drag-and-drop functionality. It's perfect for beginners, and you can create a website or blog for free with Wix.com. There are also many paid plans available if you want to add more features to your website.

How do beginners make money blogging? ›

Google AdSense is one of the best ways to make money blogging for beginners. In fact, the majority of the new bloggers launch their blogs to make money from AdSense. Google AdSense is an ad publishing network from Google that helps bloggers to earn money and allows publishers to pay for showing their ads.

How much do beginner bloggers make? ›

Many blog owners earn a modest $200 to $2,500 a month in their first year of blogging. Established bloggers who implement strong monetization strategies earn $3,500 to $15,000 monthly. Top bloggers can earn seven-figure incomes from their blogs. There are different types of roles and streams of income for bloggers.

Do you have to pay taxes as a blogger? ›

Yes. Bloggers pay taxes according to the amount of income they earn from their blogs. Most have multiple income streams, including affiliate links, ad revenue, and sales of digital products.

How many views does blogger need to get paid? ›

So if you want to make $50k USD per year from your blog, then you roughly need 500,000 page views per month. This is all without selling ebooks, using affiliate marketing or selling your time or expertise, they all increase revenue further.

Do free blogs earn money? ›

But that's what you get if you don't use WordPress. Free blogging platforms don't allow you to display ads, period. Some free blogging platforms will go as far as running their own ads on YOUR pages so they can make the money off of YOUR content! The moral of the story is that nothing is ever truly free.

Can blogging make you rich? ›

The only way you can earn money through your blog is if you have enough site visitors. Let's assume you've already figured out your blog niche and want to write about arts and crafts. You make a smart decision to niche down further and develop a blog exclusively dedicated to either paper art or scrapbooking.

What are disadvantages of blogs? ›

7 Disadvantages Of Blogging That You Should Consider
  • You May Invest Time, Sweat And Soul And Get Nothing In Return. ...
  • It Takes A Huge Upfront Investment Of Time And Work. ...
  • It's A Lot More Difficult Than It Looks. ...
  • Passion Isn't Enough. ...
  • Blogging For Your Business Can Actually Hurt You If You Do It Wrong.
13 May 2021

Why do most bloggers fail? ›

One of the main reasons why blogs fail is a lack of purposeful, engaging content. In fact, "original written content" is the most important type for 58% of marketers.

What are 4 reasons people blog? ›

Reasons Why People Blog
  • Blogging for Entertainment and Fun. A huge number of blogs were created for no other reason than to have fun and entertain people. ...
  • Blogging for Networking and Exposure. ...
  • Blogging for Business or a Cause. ...
  • Blogging for Journalism. ...
  • Blogging for Education.
4 Mar 2020

Is blogging easy to do? ›

The process is actually quite easy, and you'll have your blog up and running before you know it. In this step-by-step guide, you'll find all the guidance and tools you'll need to start a blog. You'll learn how to get your website off the ground, write your first blog post and draw in loyal readers.

What skills do you need to start a blog? ›

The Basic Skill Set Of A Good Blogger
  • You should have knowledge and a real interest in your website/blog topic.
  • You need to be willing to research your market.
  • You'll need endurance, motivation and self-discipline.
  • You'll need motivation to interact with other people.
  • You should be prepared to invest in your business.
2 Jun 2016

What are the three 3 essential elements of blogging? ›

In this article, we are going to cover the three key elements that make a blog successful: content, design and branding. To create and manage a successful blog, you are going to need to implement all three of these elements. Everyone says content is king, and it's true.

Is it hard to be a blogger? ›

Starting a blog is hard work, and there are a lot of pitfalls along the way. Especially if you're a newbie. So many pitfalls, in fact, that we've come up with this tutorial. It's a full list of 45 things we wish we knew before starting our first blogs.

What are the two methods of writing a blog? ›

Similarly to headlines, there are two main approaches to writing a blog post. You can either sit down and write an entire draft in a single sitting (my preferred workflow), or you can chip away at it gradually over time.

Can I create a blog with my phone? ›

The Blogger mobile app allows you to post, edit, save, and view your blog posts. Anyone with Android 5.0 and up can download the app.

What kind of blogs are most successful? ›

Here are the most successful blogging categories.
  1. Food blogs. Food is one of the most popular blog categories. ...
  2. Travel blogs. Traveling is popular with most demographics, especially retired people. ...
  3. Health and fitness blogs. ...
  4. Lifestyle blogs. ...
  5. Fashion and beauty blogs. ...
  6. DIY craft blogs. ...
  7. Parenting blogs. ...
  8. Business blogs.

What blogs are in demand? ›

If you want to pick the perfect topic for a new blog to make money, these six great niches are the right place to start.
  • Digital marketing.
  • Blogging and making money online.
  • Health and fitness.
  • Personal finance and investing.
  • Recipes and food.
  • Personal development and self-care.
19 May 2022

What is the most famous blog site? ›

WordPress is the world's most popular blogging platform with more than 60+ million users. It's free, open source, incredibly flexible, and you get complete design freedom.

What has replaced blogging? ›

Blogging isn't dead — it has simply evolved into something bigger than itself. It's part of a larger picture, one called content marketing. (This is what has replaced the “blogging” of yesteryear.)

What should you blog about? ›

Don't know what to blog about? Here are 81 blog topic and blog ideas to get you thinking on what to write about.
  • Self improvement / personal development (how you overcame some obstacle or started a new habit, and what you learned)
  • Health & fitness for busy people.
  • Learning a new language.

Who is the highest paid blogger? ›

At the turn of the year 2021, these ten names ranked among the highest-earning bloggers in the world:
  • Tim Sykes, timothysykes.com: $1 million per month.
  • Chiara Ferragni, The Blonde Salad: $250,000 per month.
  • Melyssa Griffin, melyssagriffin.com: $238,000 per month.
  • Sarah Titus, sarahtitus.com: $200,000 per month.

How long does it take to make money from a blog? ›

Most bloggers start earning in a period of 6-12 months of when they start blogging. But that largely depends on the time and effort they put in, and how they monetize their blog.

Which blog is best for earning? ›

8 Best Blogging Platforms to Make Money
  1. WordPress. WordPress is an incredibly popular blogging and open-source platform. ...
  2. Medium. Medium is a blogging-specific platform that allows anyone to quickly create and publish a post. ...
  3. Wix. ...
  4. Substack. ...
  5. Vocal Media. ...
  6. Ghost. ...
  7. NewsBreak. ...
  8. Blogger.
5 Apr 2022

What to avoid in blogging? ›

Abandonment of your blog is probably the single biggest blogging mistake you can make.
  • Using the wrong name for your blog.
  • Not publishing frequently or consistently.
  • Focusing too heavily on self-promotion.
  • Choosing the wrong topics.
  • Missing best SEO practices.
  • Not linking to other content.
  • Not using a variety of content.
12 Apr 2022

Are blogs still popular in 2022? ›

So, are blogs still relevant in 2022? Based on our top five, the answer is a resounding yes. Blogs will continue to have a place for as long as they continue to evolve. Not every blog will be a huge success, but there are no guarantees of success in anything before you try.

Is Google blog free? ›

Blogger is a free blogging service from Google. Started in 1999 by Pyra Labs, it was acquired by Google in 2003. Blogger is a free blog hosting service that lets you create a blog without paying anything. You also get a free Blogspot subdomain.

What is blog and example? ›

A blog is a website or page that is a part of a larger website. Typically, it features articles written in a conversational style with accompanying pictures or videos. Blogging is a fun and flexible way for self-expression and social connection, so it is no wonder blogs have become very popular.

How do I create a blogs? ›

Create a blog
  1. Sign in to Blogger.
  2. On the left, click the Down arrow .
  3. Click New blog.
  4. Enter a name for your blog.
  5. Click Next.
  6. Choose a blog address or URL.
  7. Click Save.

What are 4 common types of blogs? ›

To get a clearer picture, let's look at some examples of 5 of the most common types of blogs.
  • Personal Blogs. Personal bloggers were the pioneers of the blogging world, and they're still around today. ...
  • Personal Brand Blogs. ...
  • Business Blogs. ...
  • Affiliate Blogs. ...
  • Niche Blogs.
23 Aug 2022

Is blog free or paid? ›

Ultimately, while the Blogger platform is totally free, it lacks many features you will need to make your blog successful. The WordPress software is free, but you need to buy a hosting plan and domain name to start a blog.

Why is it called a blog? ›

In 1997, Jorn Barger, blogger for Robot Wisdom, coined the term "weblog", which was meant to describe his process for "logging the web" as he surfed the internet. The term "weblog" was shortened to "blog" in 1999, by programmer Peter Merholz.

How much do beginner blogs make? ›

Many blog owners earn a modest $200 to $2,500 a month in their first year of blogging. Established bloggers who implement strong monetization strategies earn $3,500 to $15,000 monthly. Top bloggers can earn seven-figure incomes from their blogs. There are different types of roles and streams of income for bloggers.

How many followers do you need to make money on a blog? ›

The rule of thumb is you can expect to make $1 per subscriber per month. So, if you have 10,000 email subscribers, you should be able to make about $10,000 per month.

How do beginner blog make money? ›

Thousands of bloggers are making money through their blogs either by selling ad space, their own products/services, or through affiliate marketing. All these successful bloggers have some things in common: They are having blogs with great content. They have managed to build communities around their blogs.

What is the easiest blog platform to use? ›

The Top 5 Best Blogging Platforms and Blog Sites for 2022
  • WordPress with Hostinger — Best overall.
  • Wix — Best for beginners building a professional blog.
  • Squarespace — Best for artists, and designers.
  • LinkedIn — Best for networking.
  • Medium — Best for writing to a built-in audience.
11 Oct 2022

How do I start a blog with no money? ›

Here are the best free blogging sites you can use to start your own blog today:
  1. Wix (www.wix.com)
  2. WordPress (www.wordpress.org)
  3. LinkedIn (www.linkedin.com)
  4. Weebly (www.weebly.com)
  5. Medium (www.medium.com)
  6. Ghost (www.ghost.org)
  7. Blogger (www.blogger.com)
  8. Tumblr (www.tumblr.com)
3 Sept 2022

Is blogging still relevant in 2022? ›

Semrush found that blogs are not only the most popular content type being produced, but the number of businesses creating them increased from 86% to 92% from 2019 to 2022. BUT, you have to make sure you've built your content house (from step #1) before you start podcasting.


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